Wendy Bernfeld, oprichter Rights Stuff

Wendy photo 300dpiWendy Bernfeld, founder and MD of Rights Stuff Amsterdam since 1999, is a passionate film buff specialized in content acquisition and distribution, licensing negotiations, and related strategy and rights advice, for  traditional media  (film, TV, Pay TV), digital media (Internet, IPTV, mobile/tablets, VOD, OTT /connected devices,  and the business side of web, cross platform, transmedia and VR production and distribution.

On the platform/channel side, Rights Stuff provides content strategy, curates content, and negotiates deals in pay tv/VOD (TVOD, SVOD, ADVOD, DTO etc) across various devices for international traditional and digital media services, in startup, operational and expansion phases. She provides shortcuts, trends, concrete knowhow (pricing, deal terms, foreign markets etc) around content ranging from big brand (studio, minimajor) to independent, including more eclectic, niche, thematic, foreign language, festival, etc. On the rights-holder side,  she helps producers/distributors/sales agents engage commercially with such new Platforms (including SVOD),  & with hybrid-distribution, creative windowing, and ‘’originals’’ deals, to help maximize revenues/audiences, particularly international & beyond the Big5.